Infini Scroll
A background image which scrolls vertically or horizontally and seamlessly loops back to the beginning to give the impression that it is scrolling forever
View Demo
Theory

Distraction

The animation captures the recipient's attention


Curiosity

The animation can be used to tell a story that encourages the recipient to watch all of the animation thus increasing view time and engagement


Benefits

Using Infini-Scroll increases engagement, CTR and conversion

General results
  • Working
  • Fallback
  • Not working
Desktop
  • Working
  • Fallback
  • Not working
Web
  • Working
  • Fallback
  • Not working
Mobiles
  • Working
  • Fallback
  • Not working
Tablets
  • Working
  • Fallback
  • Not working
The results above are based ONLY in our Test Lab device list and combinations, therefore they don't represent global results.